slogan

• POS: Noun
• HYPHEN: slo=gan

CIDE DICTIONARY

slogan, n. [Gael. sluagh-ghairm, i.e., an army cry; sluagh army + gairm a call, calling.].

•  The war cry, or gathering word, of a Highland clan in Scotland.  Sir W. Scott.  [1913 Webster]
•  A distinctive motto, phrase, or cry used by any person or party to express a purpose or ideal; a catchphrase; a rallying cry.  [PJC]

OXFORD DICTIONARY

slogan, n.
1 a short catchy phrase used in advertising etc.
2 a party cry; a watchword or motto.
3 hist. a Scottish Highland war-cry.

Etymology

Gael. sluagh-ghairm f. sluagh army + gairm shout

THESAURUS

slogan

bugle call, byword, call to arms, call-up, catch phrase, catchword, clarion, clarion call, cliche, conscription, cry, device, epigraph, epithet, exhortation, expression, fad word, go for broke, gung ho, idiom, inscription, levy, locution, mobilization, motto, muster, pet expression, phrase, rally, rallying cry, rebel yell, recruitment, shibboleth, tag line, trumpet call, vogue word, war cry, war whoop, watchword

ROGET THESAURUS

slogan

Warfare

N warfare, fighting, hostilities, war, arms, the sword, Mars, Bellona, grim visaged war, horrida bella, bloodshed, appeal to arms, appeal to the sword, ordeal of battle, wager of battle, ultima ratio regum, arbitrament of the sword, battle array, campaign, crusade, expedition, operations, mobilization, state of siege, battlefield, theater of operations, warpath, art of war, tactics, strategy, castrametation, generalship, soldiership, logistics, military evolutions, ballistics, gunnery, chivalry, gunpowder, shot, battle, tug of war, service, campaigning, active service, tented field, kriegspiel, Kriegsspiel, fire cross, trumpet, clarion, bugle, pibroch, slogan, war-cry, war-whoop, battle cry, beat of drum, rappel, tom-tom, calumet of war, word of command, password, watchword, passage d-armes, war to the death, war to the knife, guerre a mort, guerre a outrance, open war, internecine war, civil war, contending, contentious, armed, armed to the teeth, armed cap-a-pie, sword in hand, in arms, under arms, up in arms, at war with, bristling with arms, in battle array, in open arms, in the field, embattled, battled, unpacific, unpeaceful, belligerent, combative, armigerous, bellicose, martial, warlike, military, militant, soldier-like, soldierly, chivalrous, strategical, internecine, flagrante bello, in the thick of the fray, in the cannon's mouth, at the sword's point, at the point of the bayonet, Int, vae victis!, to arms!, to your tents O Israel!, the battle rages, a la guerre comme a la guerre, bis peccare in bello non licet, jus gladii, my voice is still for war, 'tis well that war is so terrible, otherwise we might grow fond of it, my sentence is for open war, pride, pomp, and circumstance of glorious war, the cannons have their bowels full of wrath, the cannons aspit forth their iron indignation, the fire-eyed maid of smoky war, silent leges inter arma, si vis pacem para bellum.