1 Kings 16:31

16:31 As if following in the sinful footsteps of Jeroboam son of Nebat were not bad enough, he married Jezebel the daughter of King Ethbaal of the Sidonians. Then he worshiped and bowed to Baal. ¹ 

1 Kings 16:21

Omri’s Reign over Israel

16:21 At that time the people of Israel were divided in their loyalties. Half the people supported Tibni son of Ginath and wanted to make him king; the other half supported Omri.

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¹ tn Heb “and he went and served Baal and bowed down to him.”

sn The Canaanites worshiped Baal as a storm and fertility god.